Optimizer
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Optimizer Overview
Optimizer uses the patented DUNSRight® process to transform customer and prospect files into up-to-date, accurate, and actionable commercial insight, enabling a single customer view across multiple systems and touch-points (such as CRM, ERP, marketing and billing databases.)
  • Update and enhance your internal customer database to uncover hidden value in your current accounts.
  • Save money and increase marketing effectiveness by removing bad information and enhancing your data.
  • Remove duplicates to prevent embarrassing and costly mistakes that waste resources.
  • Append demographic information to gain valuable insight into your target markets.
  • Add new contacts and new job titles to your internal customer records.
  • Analyze customer files to identify new market opportunities and lower marketing costs.
  • Get D-U-N-S® numbers with credit scores, corporate linkage and other actionable data.
  • Choose your delivery method… go online to optimize your data yourself or let us do the work for you.
Don't waste another dollar on out-of-date customer files, save money on returned mail and wrong numbers with Optimizer.


   
Product Summary
Scope
Cleanse and enhance your own internal customer file using data from D&B's global database.
Benefits
Save money on direct marketing, save time on sales calls, avoid costly mistakes and improve ROI on campaigns. Expand your target markets by using analytical tools.
Function
Submit your customer file, or a portion of it, and select the cleansing and appending options you want. Either submit through a Web interface, or work directly with a sales representative
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866-558-7023
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